This is the dawn of eco-awareness. Soon to be gone are the days of thoughtless exploitation of Mother Nature and the fellow beings with whom we share our planet. A new generation is taking form, from hybrid cars to eco-fashion a society that is more aware of its surroundings is being born as we speak. This change is what we like to call THE AGE OF THE MUTTS. With more and more animal lovers opting for the immense satisfaction of choosing a MUTT over the made to order pedigree, its time there was a publication dedicated exclusively for this special breed of humans and their pampered pooches.

Each month, The MUTTS magazine will reach thousands of these conscious consumers who create demand for your brand. From health and fitness, style and living, fashion and beauty, to more pressing issues like disease and cures many would come to the MUTTS magazine to be informed, to be surprised, to laugh, and to be moved.